CM WORLD 2015: #CMWorld 2015 – Help to Define & Defend Your Content Strategy

This post was originally published at youtube.com

Struggling to define and defend your content strategy? Listening to your buyers’ stories to understand their expectations can help you build a strategy that wins their trust and business. In this clip from Content Marketing World 2015, Adele Revella discusses how insight into your buyer’s buying decision clarifies the “content” of your content marketing.

To see the full presentation and slides from #CMWorld order our VOD: http://cmworld.kvshowcase.com/

Register today for #CMWorld 2016: http://www.contentmarketingworld.com/

FOR TONS MORE advice & education
http://www.contentmarketinginstitute….

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Slideshare ►http://www.slideshare.net/cmi

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