CM WORLD 2015: 1159: A biz model to help entrepreneurs create a competitive advantage using content with Joe Pulizzi

This post was originally published at eofire.com

Joe is Founder of Content Marketing Institute and Content Marketing World. He is the winner of the 2014 John Caldwell Lifetime Achievement Award from the Content Council. He just released his newest book called Content Inc.: a business model to help entrepreneurs create a competitive advantage using content.

Click to tweet: Fire Nation, Joe shares his incredible journey on EOFire today!

The Content Tilt: Finding an area of little to no competition where you actually have a fighter’s chance of breaking through the clutter.

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Author : eofire.com

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