This post was originally published at facebook.com
Should you add a charitable component to your business? Let’s discuss with Content Marketing Institute’s Vice President of Operations Pam Kozelka during Tuesday’s #CMWorld Twitter chat!
Q1: Do brands need a cause? Why (or why not) do you think so? #CMWorld
Q2: How do brands find a cause to support with differing interests from team members? #CMWorld
Q3: If brands support a cause, does there need to be a natural tie-in to business goals/missions? #CMWorld
Q4: Can brands support multiple charities effectively?
Author : facebook.com