CM WORLD 2015: Blockbuster Content Marketing Success: Xerox Marketing VP Jeannine Rossignol #CMWorld

This post was originally published at sucessfulblogging.com

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Everything is bigger on the silver screen: hopes and dreams, heroes and villains, successes and failures. Simple human drama can become mythical when projected onto a giant movie screen. We go to the movies to laugh, cry, and gasp along with our fellow moviegoers, all of us sitting in the dark together sharing the experience. It’s a powerful example of how great content can create an experience that not only informs, but makes you feel. Creating those experiences is a whole crew of specialists, actors, director and producers, each playing their part.

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Author : Dee Brown

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