This post was originally published at cathyswift.net
Better posted late than never …. I was lucky enough to attend my first Content Marketing World conference after umpteen years of doing content marketing for epic brands. I learned a lot and gathered some great soundbites from the sessions I attended. See more at #CMWorld2015 or at Content Marketing Institute.
Content marketing provides the following types of value for businesses: Physical, Insight, Time, Possession
“We don’t need any more content marketers. What we need are people who have a passion for connections.”
Author : cathyswift.net