DMEXCO 2015: Highlights fra DMEXCO 2015

This post was originally published at digital247.dk

Hermed highlights fra den årlige DMEXCO-konference for digital marketing & tech. Her så vi bl.a. en række indlæg fra ingen mindre end CEO for WPP Sir Martin Sorrell, LUMA Partners, og Global CDO for GroupM Rob Norman, som du nu får serveret de mest spændende pointer fra.

Sir Martin Sorrells åbningstale

“This is not an ad for WPP, but it is.”

Sådan indleder Sir Martin Sorrell sin åbningstale for DMEXCO 2015, inden han går i gang med at gennemgå WPP’s nøgletal og strategi og kortlægge fremtiden for digitale medier og marketing.

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Author : digital247.dk

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