CM WORLD 2015: Front-end vs. Back-end Marketers: A #CMWorld Chat with Jay Acunzo

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A few months ago we were intrigued by this post from Jay Acunzo on his Sorry for Marketing blog: Half-Baked Content Marketing Ideas: Front-End vs. Back-End Content Marketers. As content marketing matures, there is no “one size fits all” description of what a content marketer is.

Jay Acunzo joined our #CMWorld Twitter chat to help both hiring managers and content marketers wade through the skills needed so managers can better hire the right people, and marketers can identify where there passions lie and build their ideal career.

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