This post was originally published at islandmediamanagement.com
Dmexco is a major international digital marketing conference that took place in Cologne, Germany, this year.
Digital marketers should take heed. This year’s conference gave us a number of key takeaways.
There are 5 Big Digital Marketing Stats We Learned From Dmexco this year.
1. Instagram Opens its Ad Business
Previously, Instagram’s ad business was open only to major brands like John Lewis and McDonald’s. Instagram announced that by the end of the month, 30-second video ads would open to all advertisers.
Author : Jonathan Cross