CM WORLD 2015: Content Marketers Still Have a Lot of Growing Up to do

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This is the sixth year for one of the most highly-anticipated content marketing research reports in the world. Sponsored by Brightcove, B2B Content Marketing: 2016 Benchmarks, Budgets and Trends—North America includes findings from 1,521 North American business-to-business (B2B) marketers—just a slice of the thousands of marketers surveyed in 25 industries worldwide.

New this year, we asked marketers to assess their content marketing maturity level.

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