CM WORLD 2015: Content Marketing: Be Honest. Be Authentic. Be Human.

This post was originally published at

What do you take away from the biggest content marketing conference in the world? Besides tons of vendor swag and a hangover, we picked up insight into the industry and three popular themes for you to try in your marketing.

Google Trends confirms the increasing interest in the phrase “content marketing” since 2005.

And as more and more companies invest in content marketing programs, it is essential to be able to show results. When programs are started without a clear strategy or measure of success, then it can lead to questions over the impact and effectiveness of the program.

Read More

Author :


Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s