DMEXCO 2015: Dmexco – powered by professionalism

This post was originally published at linkedin.com

Perhaps a surprise to some but this year was my first year at Dmexco. Every year it has clashed with something or other, but this year I was there, well for a night and a day at least. It is usually the happenings around the conference that garner the most interest but at Dmexco it IS the conference. Dmexco is a REAL trade show, a place where companies come to show off their goods and hope that the circling hoards will come buy.

There is something refreshing about that, it felt a lot more meaningful, a place where business came first and rose second.

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Author : Marco Bertozzi

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