CM WORLD 2015: Leveraging Media Relations for SEO

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In the digital age, there are only a few three letter acronyms more important than SEO. It’s become the holy grail of all things digital marketing. Without it, your organization can’t be found, making it harder to reach audiences who don’t necessarily know you exist. If you’re not a super savvy SEO guru or your site isn’t a major player like a Buzzfeed, good news, you can still beef up your SEO game.

During Content Marketing World, Arment Dietrich founder and CEO Gini Dietrich explained to attendees how to increase their search engine footprint during her Media Relations + Content = SEO session.

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Author : Adrienne Sheares


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